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Why Every Marketer Should Embrace Data Immediately
E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...
Do This SWOT-Retail Innovation required – Post COVID Series 2
With Omni-Channel Strategy paying off for retailers, rethinking the entire retail model holistically with building blocks like brick and mortar sales, curb-side pickups, online...
Why Planning Merchandising is Key in Post-Pandemic Era-Post COVID Series 1
With a lesser number of customers allowed in the stores, benchmark being 30 to 40% of original capacity, suddenly the shopping experience has been...
Grocery Retailers Should Consolidate Their Offering
Covid 19 Pandemic has presented Grocery Retailers an opportunity it never had, brands want to come under the grocery umbrella as consumers do not...
How Change Offers New Opportunity for Buying a Business, During and...
Experienced-based shopping cannot be replaced by online shopping. The feeling of trying on unlimited outfits without feeling compelled to buy and not being chased...
Leverage AI and machine learning to create sustainable growth in 2021
Welcome to the digital revolution: We live in a digital age during which technology is helping to support just about everything we do. We’re...
Online Grocery Segment Is Hot, Are You Monitoring Your Competition?
Online grocery sales have gone through the roof in this current situation, as have other categories. New leaders in conventional retail are emerging, and...
How To Use AI To Harness The Power Of Big Data
When customers go shopping, they expect to be able to find the products they want at a convenient location at the right price point....
Storecheck’s Image Recognition Tool-Vison
Using technology to improve productivity of field rep is key. Repetitive and tedious paperwork should be replaced with modern state of the art retail...
Re-inventing OOH & Merchandising For Retail Brands
No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...