Tecnología

Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....

Companies with boost product and merchandising innovations spend millions on sales activations, promotions, displays and instore merchandising, but are very risk averse on upgrading...

Staples made a $1 billion offer to buy rival Office Depot’s consumer business, the latest in its multiyear attempt to consolidate the office-products space. USR...

For consumer packaged good companies, planners, key account managers and field reps can only be as effective as the information they’re armed with. By...

In the short term, COVID-19 has leveled many Direct to Consumer brands along with specialty mall retailers and local mom and pop shops. Like...