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Back-to-school shopping could reach nearly $33B: Deloitte
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Dive Brief:
Despite an unpredictable back-to-school environment, overall back-to-school spending is expected to increase by 16% year-over-year to $32.5 billion for K-12 students, according to...
Learn from China and Adapt-Post Pandemic Era Series 4
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We live in unusual times and nobody can predict how the Post-Pandemic era is going to pan out. We are lucky in some ways...
To spend or not to spend?
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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
Lego bets big on IRL experiences with new flagship store
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The closest thing to a live-action Lego movie might just be on a New York City block.
Lego’s new NYC flagship, a project that was...
Retail Decisions You Needed To Make Yesterday
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The retail is reopening all over North America, and there are new sets of rules in place for opening, it’s not working as usual...





