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why-planning-merchandising-is-key-in-post-pandemic-era-post-covid-series-1

Why Planning Merchandising is Key in Post-Pandemic Era-Post COVID Series 1

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With a lesser number of customers allowed in the stores, benchmark being 30 to 40% of original capacity, suddenly the shopping experience has been...
The-omnichannel-age-is-here

The omnichannel age is here — and it’s expensive

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For most of the industry's life, retail had a plentiful supply of labor for critical tasks that was absolutely free. The source of that...
7-steps-to-escape-your-business-slump-and-prepare-for-the-rest-of-the-year

7 Steps To Escape Your Business Slump And Prepare For The Rest Of The...

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It’s been a tough year for many small product businesses. First they had to pivot to selling online only when the pandemic first hit,...
to-spend-or-not-to-spend

To spend or not to spend?

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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
Ensuring Safety of your Staff and Customers-Post Pandemic Era Series 3

Ensuring Safety of your Staff and Customers-Post Pandemic Era Series 3

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The key messaging during COVID Pandemic and Post Pandemic is ‘we are in this together’. For once in our lifetime the stakes for buyers...