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re-inventing-ooh-merchandising-for-retail-brands

Re-inventing OOH & Merchandising For Retail Brands

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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
why-companies-do-not-adopt-retail-management-solutions

Why Companies do not Adopt Retail Management Solutions?

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Companies with boost product and merchandising innovations spend millions on sales activations, promotions, displays and instore merchandising, but are very risk averse on upgrading...
/lego-bets-big-on-irl-experiences-with-new-flagship-store

Lego bets big on IRL experiences with new flagship store

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The closest thing to a live-action Lego movie might just be on a New York City block. Lego’s new NYC flagship, a project that was...
learn-from-china-and-adapt-post-pandemic-era-series-4

Learn from China and Adapt-Post Pandemic Era Series 4

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We live in unusual times and nobody can predict how the Post-Pandemic era is going to pan out. We are lucky in some ways...
pandemics-end-will-bring-big-change-to-retail-claims-retail-strategist

Pandemic’s end will bring big change to retail, claims retail strategist

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As the U.S. pandemic restrictions continue to lift and consumers return to pre-COVD-19 behavior, there will be big implications for the retail industry. That's the...