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how-retailers-sales-brokers-can-compete-this-holiday-season

How Retailers & Sales Brokers can compete this Holiday Season

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In the battle for market share in the CPG market, brands are facing an attack from a new enemy (niche, online-only competitors) and a...
u.s.-retailers-scramble-to-crack-the-code-on-livestream-shopping-events

U.S. retailers scramble to crack the code on livestream shopping events

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On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...
which-new-dynamics-can-have-an-impact-on-your-retail-distribution-strategy-post-covid-era-series-5

Which New Dynamics Can Have An Impact on Your Retail Distribution Strategy-Post Covid Era...

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World is changing at a very brisk pace, user habits are changing, there are economic and social factors that can have an impact on...
why-planning-merchandising-is-key-in-post-pandemic-era-post-covid-series-1

Why Planning Merchandising is Key in Post-Pandemic Era-Post COVID Series 1

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With a lesser number of customers allowed in the stores, benchmark being 30 to 40% of original capacity, suddenly the shopping experience has been...
why-every-marketer-should-embrace-data-immediately

Why Every Marketer Should Embrace Data Immediately

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E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...