Retail, Retail Management

World is changing at a very brisk pace, user habits are changing, there are economic and social factors that can have an impact on...

In the short term, COVID-19 has leveled many Direct to Consumer brands along with specialty mall retailers and local mom and pop shops. Like...

No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...

Experienced-based shopping cannot be replaced by online shopping. The feeling of trying on unlimited outfits without feeling compelled to buy and not being chased...

Looking to improve productivity and performance in retail? Artificial intelligence is key. Though most AI deployments tend to be customer facing — offering customers everything...