Retail, Retail Management

On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...

Last year was a challenge like no other for the retail industry. COVID-19 upended people's existence worldwide, threatening human life and undermining the global...

Having the best product on the market and selling it at a competitive price isn’t a guarantee of success in 2020. With in-store private...

Bal Harbour Shops, the luxury shopping center in suburban Miami that has been called the fanciest mall in America, now has a way for...

No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...