Monitor consumer trends, user habits and plan your marketing activities to focus on these insights and trends.
How to prepare the holiday season during COVID time
Recent Posts
Re-inventing OOH & Merchandising For Retail Brands
No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
Times to have Re-look at your Return Policy
The return policy is the backbone of building online sales, it's time to have a re-look and gain the trust of your customers.
Kohl’s CEO Says Off-Mall Stores Are a ‘Strategic Asset’ During the Pandemic
This week’s updates led to a debate over which retail real estate format has a brighter future: strip malls or mall-malls.
In one corner...there’s Kohl’s,...
Preparing & Scaling Direct to Consumer
In the short term, COVID-19 has leveled many Direct to Consumer brands along with specialty mall retailers and local mom and pop shops. Like...
Why Planning Merchandising is Key in Post-Pandemic Era-Post COVID Series 1
With a lesser number of customers allowed in the stores, benchmark being 30 to 40% of original capacity, suddenly the shopping experience has been...
