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How to save Retail’s Back to School Season
Back to school is a huge event for Retailers and July and August retail campaigns usually just push out their respective back to school...
U.S. retailers scramble to crack the code on livestream shopping events
On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers.
The livestreamed event, organized...
Retail is the top advertiser on Facebook, study says
Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....
Kroger To Hire 10,000 Workers Across Its Grocery Brands
Kroger announced Monday that it will hold a hiring event on Thursday to fill 10,000 jobs across its businesses.
The event will offer virtual and...
Nearly all the top e-commerce companies grew revenue by double digits...
Dive Brief:
Nine out of the world's 10 largest e-commerce companies experienced double-digit revenue growth during the pandemic year of 2020, according to a...
To spend or not to spend?
In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
Re-inventing OOH & Merchandising For Retail Brands
No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
Enhancing Retail Supply Chain During And Post COVID-19
Companies that produce and distribute to retail chains across geographical regions require a seamless flow of information that range from a variety of sectors...
Increasing consumer desire for convenience by driving need to enhance shelf...
Today’s consumer is digitally connected with access to a world of information that’s right at their fingertips. And, with a wide range of avenues...
Ensuring Safety of your Staff and Customers-Post Pandemic Era Series 3
The key messaging during COVID Pandemic and Post Pandemic is ‘we are in this together’. For once in our lifetime the stakes for buyers...















