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To spend or not to spend?
In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
Ensuring Safety of your Staff and Customers-Post Pandemic Era Series 3
The key messaging during COVID Pandemic and Post Pandemic is ‘we are in this together’. For once in our lifetime the stakes for buyers...
Retail is the top advertiser on Facebook, study says
Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....
Re-inventing OOH & Merchandising For Retail Brands
No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
3 ways to improve productivity and increase revenue in retail
Looking to improve productivity and performance in retail? Artificial intelligence is key.
Though most AI deployments tend to be customer facing — offering customers everything...
U.S. retailers scramble to crack the code on livestream shopping events
On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers.
The livestreamed event, organized...
Enhancing Retail Supply Chain During And Post COVID-19
Companies that produce and distribute to retail chains across geographical regions require a seamless flow of information that range from a variety of sectors...
These 10 Retailers Are Adding Stores In 2021. Here’s Why
Why do people get out of the house and go to stores? Don’t ask the retailers with chandeliers adorning their showrooms or the ones...
Increasing consumer desire for convenience by driving need to enhance shelf...
Today’s consumer is digitally connected with access to a world of information that’s right at their fingertips. And, with a wide range of avenues...
Kroger To Hire 10,000 Workers Across Its Grocery Brands
Kroger announced Monday that it will hold a hiring event on Thursday to fill 10,000 jobs across its businesses.
The event will offer virtual and...
Recent Posts
Big Changes Coming for Canadian Grocery in 2021 and Beyond: Expert
Trying to escape or avoid the impacts and implications of the COVID-19 global pandemic is proving for those who might attempt to do so...
Learn from China and Adapt-Post Pandemic Era Series 4
We live in unusual times and nobody can predict how the Post-Pandemic era is going to pan out. We are lucky in some ways...
Online Grocery Segment Is Hot, Are You Monitoring Your Competition?
Online grocery sales have gone through the roof in this current situation, as have other categories. New leaders in conventional retail are emerging, and...
How To Use AI To Harness The Power Of Big Data
When customers go shopping, they expect to be able to find the products they want at a convenient location at the right price point....
Why Every Marketer Should Embrace Data Immediately
E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...
