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/lego-bets-big-on-irl-experiences-with-new-flagship-store

Lego bets big on IRL experiences with new flagship store

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The closest thing to a live-action Lego movie might just be on a New York City block. Lego’s new NYC flagship, a project that was...
u.s.-retailers-scramble-to-crack-the-code-on-livestream-shopping-events

U.S. retailers scramble to crack the code on livestream shopping events

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On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...
nearly-all-the-top-e-commerce-companies-grew-revenue-by-double-digits-in-2020-globaldata

Nearly all the top e-commerce companies grew revenue by double digits in 2020: GlobalData

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Dive Brief: Nine out of the world's 10 largest e-commerce companies experienced double-digit revenue growth during the pandemic year of 2020, according to a...
staples-offers-1-billion-for-odps-consumer-unit-in-new-bid

Staples Offers $1 Billion for ODP’s Consumer Unit in New Bid

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Staples made a $1 billion offer to buy rival Office Depot’s consumer business, the latest in its multiyear attempt to consolidate the office-products space. USR...
to-spend-or-not-to-spend

To spend or not to spend?

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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...