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Why Planning Merchandising is Key in Post-Pandemic Era-Post COVID Series 1
With a lesser number of customers allowed in the stores, benchmark being 30 to 40% of original capacity, suddenly the shopping experience has been...
These 10 Retailers Are Adding Stores In 2021. Here’s Why
Why do people get out of the house and go to stores? Don’t ask the retailers with chandeliers adorning their showrooms or the ones...
Grocery Retailers Should Consolidate Their Offering
Covid 19 Pandemic has presented Grocery Retailers an opportunity it never had, brands want to come under the grocery umbrella as consumers do not...
U.S. retailers scramble to crack the code on livestream shopping events
On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers.
The livestreamed event, organized...
Re-inventing OOH & Merchandising For Retail Brands
No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
