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to-spend-or-not-to-spend

To spend or not to spend?

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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
3-ways-to-improve-productivity-and-increase-revenue-in-retail

3 ways to improve productivity and increase revenue in retail

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Looking to improve productivity and performance in retail? Artificial intelligence is key. Though most AI deployments tend to be customer facing — offering customers everything...
optimizing-the-supply-chain-for-post-covid-success

Optimizing the supply chain for post-COVID success

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The pandemic has challenged businesses like never before. Many businesses have closed, others have seen revenues dwindle and the rest have been forced to...
how-to-save-retails-backtoschool-season

How to save Retail’s Back to School Season

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Back to school is a huge event for Retailers and July and August retail campaigns usually just push out their respective back to school...
re-inventing-ooh-merchandising-for-retail-brands

Re-inventing OOH & Merchandising For Retail Brands

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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...