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Holiday Season 2020, Know your customers

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Prepare for the holiday season and know your customers and plan accordingly. Customer spending is projected to be the same this year, so do...
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Walmart CEO Doug McMillon on the...

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A movement. A community for brand marketers to gain peer-to-peer insights and develop solutions for today, and tomorrow. Reunite with your peers at Brandweek,...
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Why Every Marketer Should Embrace Data...

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E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...
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Re-inventing OOH & Merchandising For Retail...

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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
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To Survive COVID, Retailers Need To...

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“Excess Stores Trigger Shakeout In Overbuilt U.S. Retail Industry.” There’s a headline that won’t shock anyone who hasn’t been living in a shack in a...
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