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Ensuring Safety of your Staff and Customers-Post Pandemic Era Series 3

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The key messaging during COVID Pandemic and Post Pandemic is ‘we are in this together’. For once in our lifetime the stakes for buyers...

How to Retain & Acquire Customer To Meet Sales Projections-Post Covid...

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If caught off guard due to surge in demand, emails, queries or logistic issues, don't blame it on COVID and assume customers will forgive...

Always invest & build Omni-Channel Sales Strategy

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Omni-Channel Strategy always pays off. companies who historically invested in an Online and a Brick & Mortar Model came out as winners during COVID19...

Online Grocery Segment Is Hot, Are You Monitoring Your Competition?

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Online grocery sales have gone through the roof in this current situation, as have other categories. New leaders in conventional retail are emerging, and...

Retail Decisions You Needed To Make Yesterday

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The retail is reopening all over North America, and there are new sets of rules in place for opening, it’s not working as usual...
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Walmart CEO Doug McMillon on the Future of Retail After Coronavirus

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A movement. A community for brand marketers to gain peer-to-peer insights and develop solutions for today, and tomorrow. Reunite with your peers at Brandweek,...
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Bringing The Mall Experience Online: Shopping Centers Go Digital

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Bal Harbour Shops, the luxury shopping center in suburban Miami that has been called the fanciest mall in America, now has a way for...
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How Change Offers New Opportunity for Buying a Business, During and After Covid-19

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Experienced-based shopping cannot be replaced by online shopping. The feeling of trying on unlimited outfits without feeling compelled to buy and not being chased...
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To spend or not to spend?

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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
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How to prepare the holiday season during COVID time

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Monitor consumer trends, user habits and plan your marketing activities to focus on these insights and trends.