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Why Every Marketer Should Embrace Data Immediately

E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...

U.S. retailers scramble to crack the code on livestream shopping events

On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...
Ensuring Safety of your Staff and Customers-Post Pandemic Era Series 3

Ensuring Safety of your Staff and Customers-Post Pandemic Era Series 3

The key messaging during COVID Pandemic and Post Pandemic is ‘we are in this together’. For once in our lifetime the stakes for buyers...

Online Grocery Segment Is Hot, Are You Monitoring Your Competition?

Online grocery sales have gone through the roof in this current situation, as have other categories. New leaders in conventional retail are emerging, and...

Lego bets big on IRL experiences with new flagship store

The closest thing to a live-action Lego movie might just be on a New York City block. Lego’s new NYC flagship, a project that was...