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Recent posts
U.S. retailers scramble to crack the...
On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers.
The livestreamed event, organized...
Re-inventing OOH & Merchandising For Retail...
No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
How to save Retail’s Back to...
Back to school is a huge event for Retailers and July and August retail campaigns usually just push out their respective back to school...
Why Every Marketer Should Embrace Data...
E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...
To spend or not to spend?
In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
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