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Recent posts

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U.S. retailers scramble to crack the...

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On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...
despite-online-growth-stores-will-still-account-for-three-fourths-of-retail-sales-in-2024-forrester-says

Despite online growth, stores will still...

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E-commerce in the U.S. grew 30% in 2020, its fastest growth rate since 2002, according to an emailed report from Forrester. Yet, the research...
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To spend or not to spend?

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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
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Post-COVID Series – Insights & Trends...

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We are living and operating in very different times, and need to adapt quickly. These are a set of articles that will make every...
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How to save Retail’s Back to...

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Back to school is a huge event for Retailers and July and August retail campaigns usually just push out their respective back to school...
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