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How to prepare the holiday season during COVID time

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Monitor consumer trends, user habits and plan your marketing activities to focus on these insights and trends.
beauty-and-bargain-retail-could-be-the-biggest-winners-in-2021-wells-fargo-predicts

Beauty and bargain retail could be the biggest winners in 2021, Wells Fargo predicts

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Beauty and bargain retail are poised to be the biggest winners in 2021 as consumers return to brick-and-mortar stores and get comfortable socializing again,...
learn-from-china-and-adapt-post-pandemic-era-series-4

Learn from China and Adapt-Post Pandemic Era Series 4

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We live in unusual times and nobody can predict how the Post-Pandemic era is going to pan out. We are lucky in some ways...
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US Elections, Retailer Vote First!

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Retailers once limited their acknowledgment of an election cycle are now more proactive in making a difference. A growing number of businesses are entering...
re-inventing-ooh-merchandising-for-retail-brands

Re-inventing OOH & Merchandising For Retail Brands

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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...