Using technology to improve productivity of field rep is key. Repetitive and tedious paperwork should be replaced with modern state of the art retail...
Companies with boost product and merchandising innovations spend millions on sales activations, promotions, displays and instore merchandising, but are very risk averse on upgrading...
For consumer packaged good companies, planners, key account managers and field reps can only be as effective as the information they’re armed with. By...