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to-spend-or-not-to-spend

To spend or not to spend?

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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
retail-sales-up-4.8-in-february-statistics-canada

Retail sales up 4.8% in February: Statistics Canada

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OTTAWA -- Canadian retail sales climbed in February, boosted by sales at new car dealerships, gas stations and clothing stores, but economists cautioned the...
how-change-offers-new-opportunity-for-buying-a-business-during-and-after-covid-19

How Change Offers New Opportunity for Buying a Business, During and After Covid-19

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Experienced-based shopping cannot be replaced by online shopping. The feeling of trying on unlimited outfits without feeling compelled to buy and not being chased...
why-every-marketer-should-embrace-data-immediately

Why Every Marketer Should Embrace Data Immediately

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E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...
field-helps-bridge-the-gap-between-field-teams-and-management

Field helps bridge the gap between field teams and management

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Despite continued progress on so many different fronts, there are still a number of gaps that remain in the operations of most businesses today,...