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U.S. retailers scramble to crack the code on livestream shopping events
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On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers.
The livestreamed event, organized...
Ensuring Safety of your Staff and Customers-Post Pandemic Era Series 3
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The key messaging during COVID Pandemic and Post Pandemic is ‘we are in this together’. For once in our lifetime the stakes for buyers...
Inflation climbs higher than expected in June as price index rises 5.4%
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Inflation surged in June at its fastest pace in nearly 13 years amid a burst in used vehicle costs and price increases in food...
Retail is the top advertiser on Facebook, study says
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Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....
Preparing & Scaling Direct to Consumer
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In the short term, COVID-19 has leveled many Direct to Consumer brands along with specialty mall retailers and local mom and pop shops. Like...





