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Despite online growth, stores will still account for three-fourths of retail sales in 2024,...
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E-commerce in the U.S. grew 30% in 2020, its fastest growth rate since 2002, according to an emailed report from Forrester. Yet, the research...
Which New Dynamics Can Have An Impact on Your Retail Distribution Strategy-Post Covid Era...
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World is changing at a very brisk pace, user habits are changing, there are economic and social factors that can have an impact on...
Re-inventing OOH & Merchandising For Retail Brands
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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
Beauty and bargain retail could be the biggest winners in 2021, Wells Fargo predicts
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Beauty and bargain retail are poised to be the biggest winners in 2021 as consumers return to brick-and-mortar stores and get comfortable socializing again,...
Preparing & Scaling Direct to Consumer
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In the short term, COVID-19 has leveled many Direct to Consumer brands along with specialty mall retailers and local mom and pop shops. Like...