Retail innovation

On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...

Why do people get out of the house and go to stores? Don’t ask the retailers with chandeliers adorning their showrooms or the ones...

How Retailers Compete with Prime Day? Amazon Prime Day starts at 3 a.m. ET Tuesday and lasts through Wednesday. Target will have “Deal Days” and...

Monitor consumer trends, user habits and plan your marketing activities to focus on these insights and trends.

Prepare for the holiday season and know your customers and plan accordingly. Customer spending is projected to be the same this year, so do...