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The-omnichannel-age-is-here

The omnichannel age is here — and it’s expensive

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For most of the industry's life, retail had a plentiful supply of labor for critical tasks that was absolutely free. The source of that...
to-spend-or-not-to-spend

To spend or not to spend?

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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
arm-your-teams-with-storecheck-autopilot-to-maximize-your-shelf-performance

Arm your teams with Storecheck Autopilot to maximize your shelf performance

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For consumer packaged good companies, planners, key account managers and field reps can only be as effective as the information they’re armed with. By...
online-grocery-segment-is-hot-are-you-monitoring-your-competition

Online Grocery Segment Is Hot, Are You Monitoring Your Competition?

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Online grocery sales have gone through the roof in this current situation, as have other categories. New leaders in conventional retail are emerging, and...
re-inventing-ooh-merchandising-for-retail-brands

Re-inventing OOH & Merchandising For Retail Brands

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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...