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To Survive COVID, Retailers Need To Embrace Creative Destruction
“Excess Stores Trigger Shakeout In Overbuilt U.S. Retail Industry.”
There’s a headline that won’t shock anyone who hasn’t been living in a shack in a...
Leverage AI and machine learning to create sustainable growth in 2021
Welcome to the digital revolution: We live in a digital age during which technology is helping to support just about everything we do. We’re...
Retail is the top advertiser on Facebook, study says
Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....
To spend or not to spend?
In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
U.S. retailers scramble to crack the code on livestream shopping events
On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers.
The livestreamed event, organized...
