Experienced-based shopping cannot be replaced by online shopping. The feeling of trying on unlimited outfits without feeling compelled to buy and not being chased...

With a lesser number of customers allowed in the stores, benchmark being 30 to 40% of original capacity, suddenly the shopping experience has been...

If you're selling various products at multiple locations in different geographies, how do you know which stores have set up displays to create the...

It’s no secret that in today’s digital age, data helps drive business results. It provides us with a view into a rich trove of...

If caught off guard due to surge in demand, emails, queries or logistic issues, don't blame it on COVID and assume customers will forgive...