Using technology to improve productivity of field rep is key. Repetitive and tedious paperwork should be replaced with modern state of the art retail...

Last year was a challenge like no other for the retail industry. COVID-19 upended people's existence worldwide, threatening human life and undermining the global...

For consumer packaged good companies, planners, key account managers and field reps can only be as effective as the information they’re armed with. By...

Companies with boost product and merchandising innovations spend millions on sales activations, promotions, displays and instore merchandising, but are very risk averse on upgrading...

It’s no secret that in today’s digital age, data helps drive business results. It provides us with a view into a rich trove of...