E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...

In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...

Welcome to the digital revolution: We live in a digital age during which technology is helping to support just about everything we do. We’re...

The return policy is the backbone of building online sales, it's time to have a re-look and gain the trust of your customers.

The pandemic will give way to another “roaring 20s” according to L’Oréal, the world’s biggest cosmetics group, which is predicting a makeup sales bonanza...