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To spend or not to spend?

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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
storechecks-retail-execution-app-vision-gives-you-a-pos-data-analysis-in-less-than-5-minutes

Storecheck’s retail execution app Vision gives you a POS data analysis in less than...

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Having the best product on the market and selling it at a competitive price isn’t a guarantee of success in 2020. With in-store private...
re-inventing-ooh-merchandising-for-retail-brands

Re-inventing OOH & Merchandising For Retail Brands

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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
hot-sale-2021-con-un-shopper-mas-digital

U.S. retail sales to rise 6.5% to 8.2% in 2021, as Covid vaccine triggers...

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Retail sales are expected to grow this year between 6.5% and 8.2%, amounting to more than $4.33 trillion in sales, as the U.S. economy...
staples-offers-1-billion-for-odps-consumer-unit-in-new-bid

Staples Offers $1 Billion for ODP’s Consumer Unit in New Bid

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Staples made a $1 billion offer to buy rival Office Depot’s consumer business, the latest in its multiyear attempt to consolidate the office-products space. USR...