On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...

For most of the industry's life, retail had a plentiful supply of labor for critical tasks that was absolutely free. The source of that...

It’s been a tough year for many small product businesses. First they had to pivot to selling online only when the pandemic first hit,...

Monitor consumer trends, user habits and plan your marketing activities to focus on these insights and trends.

Experienced-based shopping cannot be replaced by online shopping. The feeling of trying on unlimited outfits without feeling compelled to buy and not being chased...