How Retailers Compete with Prime Day?
Amazon Prime Day starts at 3 a.m. ET Tuesday and lasts through Wednesday. Target will have “Deal Days” and Best Buy will jumpstart Black Friday sales on those days. Walmart holds its “Big Save Event” from 7 p.m. ET Sunday through Thursday.
Big-box retailers like Walmart, Target try to beat Amazon on speed by focusing on curbside pickup.
- Walmart, Target and Best Buy will try to divert dollars from Amazon Prime Day by offering their own deals and fulfilling orders quickly through curbside and in-store pickup.
- Buy online, pick up in store options have gained popularity during the coronavirus pandemic as a safe, convenient alternative to browsing store aisles.
- Yet big-box retailers will have to prove they can keep up as deep discounts and holiday shopping drive demand
Curbside Pick is Growing