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holiday-season-2020-know-your-customers

Holiday Season 2020, Know your customers

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Prepare for the holiday season and know your customers and plan accordingly. Customer spending is projected to be the same this year, so do...
do-this-swot-retail-innovation-required-post-covid-series-2

Do This SWOT-Retail Innovation required – Post COVID Series 2

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With Omni-Channel Strategy paying off for retailers, rethinking the entire retail model holistically with building blocks like brick and mortar sales, curb-side pickups, online...
why-companies-do-not-adopt-retail-management-solutions

Why Companies do not Adopt Retail Management Solutions?

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Companies with boost product and merchandising innovations spend millions on sales activations, promotions, displays and instore merchandising, but are very risk averse on upgrading...
u.s.-retailers-scramble-to-crack-the-code-on-livestream-shopping-events

U.S. retailers scramble to crack the code on livestream shopping events

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On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...
walmart-ceo-doug-mcmillon-on-the-future-of-retail-after-coronavirus

Walmart CEO Doug McMillon on the Future of Retail After Coronavirus

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A movement. A community for brand marketers to gain peer-to-peer insights and develop solutions for today, and tomorrow. Reunite with your peers at Brandweek,...