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Re-inventing OOH & Merchandising For Retail Brands
No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
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Holiday Season 2020, Know your customers
Prepare for the holiday season and know your customers and plan accordingly. Customer spending is projected to be the same this year, so do...
5G Will Revolutionize Retail Management
G stands for fifth-generation cellular network technology, the next major development in wireless communications. While companies preach about the 5G “revolution” and governments scramble...
U.S. retailers scramble to crack the code on livestream shopping events
On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers.
The livestreamed event, organized...
Post-COVID world will result in massive shifts in consumer behaviour and the need for...
Impacts of the COVID-19 global pandemic have affected just about every aspect of our lives, turning everything that we’ve always known upside down. For...
7 Steps To Escape Your Business Slump And Prepare For The Rest Of The...
It’s been a tough year for many small product businesses. First they had to pivot to selling online only when the pandemic first hit,...
