In the short term, COVID-19 has leveled many Direct to Consumer brands along with specialty mall retailers and local mom and pop shops. Like...

It’s no secret that in today’s digital age, data helps drive business results. It provides us with a view into a rich trove of...

The pandemic will give way to another “roaring 20s” according to L’Oréal, the world’s biggest cosmetics group, which is predicting a makeup sales bonanza...

How Retailers Compete with Prime Day? Amazon Prime Day starts at 3 a.m. ET Tuesday and lasts through Wednesday. Target will have “Deal Days” and...

In the battle for market share in the CPG market, brands are facing an attack from a new enemy (niche, online-only competitors) and a...