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US Elections, Retailer Vote First!

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Retailers once limited their acknowledgment of an election cycle are now more proactive in making a difference. A growing number of businesses are entering...
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Kohl’s CEO Says Off-Mall Stores Are a ‘Strategic Asset’ During the Pandemic

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This week’s updates led to a debate over which retail real estate format has a brighter future: strip malls or mall-malls. In one corner...there’s Kohl’s,...
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Looking To Make One Investment During COVID 19, It Should Be This One

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COVID 19 has completely upended the retail landscape and will continue to wreak havoc as consumers and buyers move towards online buying. CPG manufacturers...
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Re-inventing OOH & Merchandising For Retail Brands

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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
how-to-retain-acquire-customer-to-meet-sales-projections-post-covid-era-series-6

How to Retain & Acquire Customer To Meet Sales Projections-Post Covid Era Series 6

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If caught off guard due to surge in demand, emails, queries or logistic issues, don't blame it on COVID and assume customers will forgive...