Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....

Monitor consumer trends, user habits and plan your marketing activities to focus on these insights and trends.

In the battle for market share in the CPG market, brands are facing an attack from a new enemy (niche, online-only competitors) and a...

Today’s consumer is digitally connected with access to a world of information that’s right at their fingertips. And, with a wide range of avenues...

Sales slumps are an unfortunate reality for just about every company that sells products. Whether it’s due to forces beyond your control at the...