The pandemic will give way to another “roaring 20s” according to L’Oréal, the world’s biggest cosmetics group, which is predicting a makeup sales bonanza...

The retail and consumer packaged goods (CPG) industries are constantly evolving and are impacted by a host of forcing functions, including economics, supply and...

In the battle for market share in the CPG market, brands are facing an attack from a new enemy (niche, online-only competitors) and a...

No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...

The return policy is the backbone of building online sales, it's time to have a re-look and gain the trust of your customers.