On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers.
The livestreamed event, organized...
Last year was a challenge like no other for the retail industry. COVID-19 upended people's existence worldwide, threatening human life and undermining the global...
Companies with boost product and merchandising innovations spend millions on sales activations, promotions, displays and instore merchandising, but are very risk averse on upgrading...