With a lesser number of customers allowed in the stores, benchmark being 30 to 40% of original capacity, suddenly the shopping experience has been...

The return policy is the backbone of building online sales, it's time to have a re-look and gain the trust of your customers.

Omni-Channel Strategy always pays off. companies who historically invested in an Online and a Brick & Mortar Model came out as winners during COVID19...

If caught off guard due to surge in demand, emails, queries or logistic issues, don't blame it on COVID and assume customers will forgive...

When customers go shopping, they expect to be able to find the products they want at a convenient location at the right price point....