Back to school is a huge event for Retailers and July and August retail campaigns usually just push out their respective back to school...

Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....

For consumer packaged good companies, planners, key account managers and field reps can only be as effective as the information they’re armed with. By...

Companies with boost product and merchandising innovations spend millions on sales activations, promotions, displays and instore merchandising, but are very risk averse on upgrading...

Facebook on Wednesday announced a number of new developer tools, including several messaging features for businesses, at its virtual F8 software developer conference. The event...