Back to school is a huge event for Retailers and July and August retail campaigns usually just push out their respective back to school...

Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....

In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...

The pandemic will give way to another “roaring 20s” according to L’Oréal, the world’s biggest cosmetics group, which is predicting a makeup sales bonanza...

World is changing at a very brisk pace, user habits are changing, there are economic and social factors that can have an impact on...