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Increasing consumer desire for convenience by driving need to enhance shelf performance
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Today’s consumer is digitally connected with access to a world of information that’s right at their fingertips. And, with a wide range of avenues...
U.S. retailers scramble to crack the code on livestream shopping events
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On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers.
The livestreamed event, organized...
Kohl’s CEO Says Off-Mall Stores Are a ‘Strategic Asset’ During the Pandemic
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This week’s updates led to a debate over which retail real estate format has a brighter future: strip malls or mall-malls.
In one corner...there’s Kohl’s,...
These 10 Retailers Are Adding Stores In 2021. Here’s Why
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Why do people get out of the house and go to stores? Don’t ask the retailers with chandeliers adorning their showrooms or the ones...
Walmart CEO Doug McMillon on the Future of Retail After Coronavirus
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A movement. A community for brand marketers to gain peer-to-peer insights and develop solutions for today, and tomorrow. Reunite with your peers at Brandweek,...








