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back-to-school-shopping-could-reach-nearly-33b-deloitte

Back-to-school shopping could reach nearly $33B: Deloitte

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Dive Brief: Despite an unpredictable back-to-school environment, overall back-to-school spending is expected to increase by 16% year-over-year to $32.5 billion for K-12 students, according to...
why-planning-merchandising-is-key-in-post-pandemic-era-post-covid-series-1

Why Planning Merchandising is Key in Post-Pandemic Era-Post COVID Series 1

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With a lesser number of customers allowed in the stores, benchmark being 30 to 40% of original capacity, suddenly the shopping experience has been...
3-ways-image-recognition-is-helping-to-boost-retail-sales

3 Ways Image Recognition is Helping to Boost Retail Sales

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If you're selling various products at multiple locations in different geographies, how do you know which stores have set up displays to create the...
re-inventing-ooh-merchandising-for-retail-brands

Re-inventing OOH & Merchandising For Retail Brands

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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
increasing-consumer-desire-for-convenience-by-driving-need-to-enhance-shelf-performance

Increasing consumer desire for convenience by driving need to enhance shelf performance

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Today’s consumer is digitally connected with access to a world of information that’s right at their fingertips. And, with a wide range of avenues...