On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...

Omni-Channel Strategy always pays off. companies who historically invested in an Online and a Brick & Mortar Model came out as winners during COVID19...

Prepare for the holiday season and know your customers and plan accordingly. Customer spending is projected to be the same this year, so do...

Having the best product on the market and selling it at a competitive price isn’t a guarantee of success in 2020. With in-store private...

How Retailers Compete with Prime Day? Amazon Prime Day starts at 3 a.m. ET Tuesday and lasts through Wednesday. Target will have “Deal Days” and...