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Canadian Online Consumer Trends
Online shopping is changing consumer behaviour is dictating how the landscape pans out. Below are Canadian Online Consumer trends for January to June 2020.
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Recent Posts
The omnichannel age is here — and it’s expensive
For most of the industry's life, retail had a plentiful supply of labor for critical tasks that was absolutely free. The source of that...
Re-inventing OOH & Merchandising For Retail Brands
No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
Pandemic’s end will bring big change to retail, claims retail strategist
As the U.S. pandemic restrictions continue to lift and consumers return to pre-COVD-19 behavior, there will be big implications for the retail industry.
That's the...
Lego bets big on IRL experiences with new flagship store
The closest thing to a live-action Lego movie might just be on a New York City block.
Lego’s new NYC flagship, a project that was...
U.S. retailers scramble to crack the code on livestream shopping events
On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers.
The livestreamed event, organized...
