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Canadian Online Consumer Trends

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Online shopping is changing consumer behaviour is dictating how the landscape pans out. Below are Canadian Online Consumer trends for January to June 2020. Storecheck...
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Back-to-school shopping could reach nearly $33B: Deloitte

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Dive Brief: Despite an unpredictable back-to-school environment, overall back-to-school spending is expected to increase by 16% year-over-year to $32.5 billion for K-12 students, according to...
re-inventing-ooh-merchandising-for-retail-brands

Re-inventing OOH & Merchandising For Retail Brands

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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...
how-to-retain-acquire-customer-to-meet-sales-projections-post-covid-era-series-6

How to Retain & Acquire Customer To Meet Sales Projections-Post Covid Era Series 6

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If caught off guard due to surge in demand, emails, queries or logistic issues, don't blame it on COVID and assume customers will forgive...
why-every-marketer-should-embrace-data-immediately

Why Every Marketer Should Embrace Data Immediately

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E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...
inflation-climbs-higher-than-expected-in-june-as-price-index-rises-5.4

Inflation climbs higher than expected in June as price index rises 5.4%

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Inflation surged in June at its fastest pace in nearly 13 years amid a burst in used vehicle costs and price increases in food...