RubenMejia

In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...

Back to School No More! With college campuses across the country introducing virtual learning, home goods retailers with a minor in dorm decor are trying...

The pandemic has challenged businesses like never before. Many businesses have closed, others have seen revenues dwindle and the rest have been forced to...

COVID 19 has completely upended the retail landscape and will continue to wreak havoc as consumers and buyers move towards online buying. CPG manufacturers...

No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...