RubenMejia

Prepare for the holiday season and know your customers and plan accordingly. Customer spending is projected to be the same this year, so do...

We live in unusual times and nobody can predict how the Post-Pandemic era is going to pan out. We are lucky in some ways...

Dive Brief: Despite an unpredictable back-to-school environment, overall back-to-school spending is expected to increase by 16% year-over-year to $32.5 billion for K-12 students, according to...

It’s no secret that in today’s digital age, data helps drive business results. It provides us with a view into a rich trove of...

In the battle for market share in the CPG market, brands are facing an attack from a new enemy (niche, online-only competitors) and a...