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why-every-marketer-should-embrace-data-immediately

Why Every Marketer Should Embrace Data Immediately

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E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...
why-companies-do-not-adopt-retail-management-solutions

Why Companies do not Adopt Retail Management Solutions?

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Companies with boost product and merchandising innovations spend millions on sales activations, promotions, displays and instore merchandising, but are very risk averse on upgrading...
increasing-consumer-desire-for-convenience-by-driving-need-to-enhance-shelf-performance

Increasing consumer desire for convenience by driving need to enhance shelf performance

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Today’s consumer is digitally connected with access to a world of information that’s right at their fingertips. And, with a wide range of avenues...
to-spend-or-not-to-spend

To spend or not to spend?

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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
kohls-ceo-says-off-mall-stores-are-a-strategic-asset-during-the-pandemic

Kohl’s CEO Says Off-Mall Stores Are a ‘Strategic Asset’ During the Pandemic

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This week’s updates led to a debate over which retail real estate format has a brighter future: strip malls or mall-malls. In one corner...there’s Kohl’s,...