Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....

E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...

Today’s consumer is digitally connected with access to a world of information that’s right at their fingertips. And, with a wide range of avenues...

Retail sales are expected to grow this year between 6.5% and 8.2%, amounting to more than $4.33 trillion in sales, as the U.S. economy...

With Omni-Channel Strategy paying off for retailers, rethinking the entire retail model holistically with building blocks like brick and mortar sales, curb-side pickups, online...