3

Back to school is a huge event for Retailers and July and August retail campaigns usually just push out their respective back to school...

With a lesser number of customers allowed in the stores, benchmark being 30 to 40% of original capacity, suddenly the shopping experience has been...

Are we back to normal? Not quite so, below trends show us a permanent trend that retailers and brands need to adapt in times...

In the short term, COVID-19 has leveled many Direct to Consumer brands along with specialty mall retailers and local mom and pop shops. Like...

Today’s consumer is digitally connected with access to a world of information that’s right at their fingertips. And, with a wide range of avenues...