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How to save Retail’s Back to School Season

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Back to school is a huge event for Retailers and July and August retail campaigns usually just push out their respective back to school...
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U.S. retailers scramble to crack the code on livestream shopping events

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On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...
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Retail is the top advertiser on Facebook, study says

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Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....
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Retail Decisions You Needed To Make Yesterday

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The retail is reopening all over North America, and there are new sets of rules in place for opening, it’s not working as usual...
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Bringing The Mall Experience Online: Shopping Centers Go Digital

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Bal Harbour Shops, the luxury shopping center in suburban Miami that has been called the fanciest mall in America, now has a way for...