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No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...

It’s no secret that in today’s digital age, data helps drive business results. It provides us with a view into a rich trove of...

As the U.S. pandemic restrictions continue to lift and consumers return to pre-COVD-19 behavior, there will be big implications for the retail industry. That's the...

We live in unusual times and nobody can predict how the Post-Pandemic era is going to pan out. We are lucky in some ways...

The retail is reopening all over North America, and there are new sets of rules in place for opening, it’s not working as usual...