Why do people get out of the house and go to stores? Don’t ask the retailers with chandeliers adorning their showrooms or the ones...

On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...

For Sam’s Club shoppers, a trip to the store typically means lugging home big and often cumbersome items. A month’s supply of diapers. Lawn...

E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...

Impacts of the COVID-19 global pandemic have affected just about every aspect of our lives, turning everything that we’ve always known upside down. For...