For consumer packaged good companies, planners, key account managers and field reps can only be as effective as the information they’re armed with. By...

It’s been a tough year for many small product businesses. First they had to pivot to selling online only when the pandemic first hit,...

Beauty and bargain retail are poised to be the biggest winners in 2021 as consumers return to brick-and-mortar stores and get comfortable socializing again,...

E-commerce in the U.S. grew 30% in 2020, its fastest growth rate since 2002, according to an emailed report from Forrester. Yet, the research...

In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...