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How To Use AI To Harness The Power Of Big Data

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When customers go shopping, they expect to be able to find the products they want at a convenient location at the right price point....
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‘Roaring 20s’ will follow Covid-19 pandemic, says L’Oréal

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The pandemic will give way to another “roaring 20s” according to L’Oréal, the world’s biggest cosmetics group, which is predicting a makeup sales bonanza...
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Nearly all the top e-commerce companies grew revenue by double digits in 2020: GlobalData

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Dive Brief: Nine out of the world's 10 largest e-commerce companies experienced double-digit revenue growth during the pandemic year of 2020, according to a...
to-spend-or-not-to-spend

To spend or not to spend?

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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...
why-every-marketer-should-embrace-data-immediately

Why Every Marketer Should Embrace Data Immediately

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E-Commerce has changed the world, it has presented every marketer an insight on data driven customer insights. For digital transactions tracking is much simpler...