Using technology to improve productivity of field rep is key. Repetitive and tedious paperwork should be replaced with modern state of the art retail...

For consumer packaged good companies, planners, key account managers and field reps can only be as effective as the information they’re armed with. By...

Welcome to the digital revolution: We live in a digital age during which technology is helping to support just about everything we do. We’re...

In the short term, COVID-19 has leveled many Direct to Consumer brands along with specialty mall retailers and local mom and pop shops. Like...

Dive Brief: As social media continues to be a key place to interact with shoppers, retail is now the top Facebook advertiser by category....