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Online grocery sales have gone through the roof in this current situation, as have other categories. New leaders in conventional retail are emerging, and...

The key messaging during COVID Pandemic and Post Pandemic is ‘we are in this together’. For once in our lifetime the stakes for buyers...

No traffic on roads and one marketing channel that suffered the most was Out of Home channel where the billboard spent nose dived. Roadside...

When customers go shopping, they expect to be able to find the products they want at a convenient location at the right price point....

Monitor consumer trends, user habits and plan your marketing activities to focus on these insights and trends.