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In so many aspects, 2020 has been a tumultuous year for everything and advertising decisions are no different. This year has been embraced by...

OTTAWA -- Canadian retail sales climbed in February, boosted by sales at new car dealerships, gas stations and clothing stores, but economists cautioned the...

Retailers once limited their acknowledgment of an election cycle are now more proactive in making a difference. A growing number of businesses are entering...

On a recent weeknight, Jimmy Choo’s creative director, Sandra Choi, logged into Zoom to broadcast live to dozens of Bloomingdale’s customers. The livestreamed event, organized...

Experienced-based shopping cannot be replaced by online shopping. The feeling of trying on unlimited outfits without feeling compelled to buy and not being chased...